INTRODUCTION
During my time at Westfax Brewing my role was Marketing Manager & Events Coordinator. My main initiative was to grow their social media, introduce packaged product to a wider market, build out brand guideline ethics, managing email marketing, and to create enticing and fun-filled events for the tasting room. Alongside many other tasks.
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BRAND ACHIEVEMENTS
- 350% Growth on Instagram within the first year.
- Introduction of the Spirit Guide Experimental Hazy IPA series
- Event: Keep the Glass